Our Brand

Hashmeta first got its name from 2 elements. Hash “#” and Meta “< >”.

 

Our Story


Great Marketing takes time. Likewise for Great Design.  We have come a long way since we start to embrace the metaphor that design is as important as engineering, if not more important.

Hashmeta is founded on a simple, powerful idea:  Effective marketing and good design go hand-in-hand to produce a “killer” product. If you want your business to be taken seriously, you need to master both. How do you create products that customers want to buy – one that becomes so successful that they “disrupt” the market? It’s not easy. 3 in 5 new-product-development efforts are scuttled before they ever reach the market. Of the ones that do see the light of day, 40% never become profitable and simply disappear.

We believe that design serves a very specific function in the world. It is not meant to be a random collection of shapes and colours which are aesthetically pleasing, rather it should communicate the values of the company or product which is represented by the design.

Throughout the years, we are blessed to be able to work with some of the most talented people in this industry globally. Burning the midnight oil, going through iteration after iteration, and fixing software bugs are parts and parcels of our daily life. To build a rock solid product, there are many great things we have learned or come to know through experiences. Great products, according to Steve Jobs, are a “triumph of taste.”

With the burgeoning of open source framework, it is relatively easy to write a web application or mobile application. However, it is still somewhat challenging to create visually-appealing interfaces and beyond that, to design them in ways that are compelling, engaging, drive calls-to-action, and are measurably beneficial to draw more customers using your products.

A high-quality, functional website or mobile application is no longer enough. Maintaining at the top list of the search engine results takes constant effort. At Hashmeta, we take a holistic approach: We’ll customize a catching design for your product, market it through different media – Paid, Owned, Earned, focusing on Search Engine Optimization (SEO), Pay Per Click (PPC) campaigns and social networks, and give you the necessary tools to constantly update them.

Find out more about how Hashmeta can help boost your online presence through enticing design and effective marketing. We take into account who you are, whom your app targets and how best to reach them. Apart from helping you with great design, our main job is to help you discover a solid ROI (return on influence) on your social media marketing endeavor.

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